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Seller Representative Specialist (SRS) Designation | 2 DAY 6/16-6/17

June 17, 2020 @ 9:00 am - June 18, 2020 @ 5:00 pm


The 2-day SRS Designation Course provides a comprehensive foundation of skill development, training and resources to help real estate professionals represent the interests of sellers in today’s marketplace.

Students learn to:

– Increase listings and grow their business
– Demonstrate and communicate their value package to seller clients
– Understand and apply the Code of Ethics and Standards of Practice
– Understand and comply with state license laws when representing sellers
– Understand and apply methods, tools, and techniques to provide the support and services that sellers want and need


The Seller Representative Specialist (SRS) designation, recognized by the National Association of REALTORS®, is the premier credential in seller representation. It is designed to elevate professional standards and enhance personal performance. SRS is a global community of REALTORS® who use their ideas and expertise to professionally and ethically represent sellers.


Learning Objectives:

Generational Marketing
Emerging Future Business Trends
Prospecting for Business
Listing Strategies
Compensation Policies
Listing Models
Preparing for the Appointment
The Seller Counseling Session
Setting the Stage – Pre-Sale Preparation
Marketing the Listing
Blueprint for a Successful Transaction
Presentation Methods
Inspection Phase
Pending Issues Prior to Close



Santa Clara Association of REALTORS
1651 North First Street
San Jose, CA 95112
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